Co-created with Callum Anderton & Ian Clark

WINNER:
PROMAX UK 2021 – GOLD
– Best Factual Clip-based
– Best use of Music

One of the most creatively rewarding experiences of my career so far, our NOW promo for Framing Britney Spears is frankly, an absolute banger.

From the start, we knew we wanted to use her music, but how? As we listened to her songs it felt like there was a clear message to be heard. Maybe the pop superstar was trying to tell us something about her conservatorship. 

After working with magician Jack Rowley from Octa Audio, we were able to tie the tracks together in a haunting remix that makes you stop and pay attention.

Audio: Jack Rowley
Design: MMMulitply