MIRACLES HAPPEN

NOW

We live for the underdog story in sport. That unlikely result. That crazy comeback. But what if in one year, every one of them came true?

In order to show off the range of sports NOW would have on offer in 2022, I pitched an idea that would involve us repourposing and manipulating sports footage to make the most outlandish results look like they would happen.

Featuring bespoke line reads from some of Sky Sports’ most iconic talent, this promo will really make you believe miracles can happen.

Designer: Emma Knudsen
Audio Design: Monica Ramirez

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